Platinum Business Coaching

Brand Experience

When you’re so close to the day-to-day game, it’s extremely difficult to see what must be done to produce impactful results. Business coaching cuts off years, shortcuts your way to required skills, and builds strong reliable business systems the first time around. Coaching has one goal – Build your dream lifestyle.

This is for you if:

You’re wanting to build your business to minimise mistakes and costs, and maximise profits and results.
You’re setting up a new facility and want to do it quickly, profitably, and without mistakes.
You’re seeking an effective way to locate and hire the best trainers, then further manage them.
You’re struggling to sell your services and need a better way to ‘package’ everything into something irresistible and high-ticket.
You wish to expand into multiple locations or franchises while retaining profit and sanity.
You’d love for clients to retain longer and spend more – So you have greater predictability and profit.
You’re in need of multiple lead generation streams, such as powerful referral systems, business-business referrals, corporate connections, seminars and events.
You’re unsure how to utilise social media effectively, in a way that has prospects begging to take their money.
You wish to know exactly what the BEST in the industry are doing from all over the world, in every area in the business.
You’re working too many hours or business is inconsistent, and want to build strong, time effective business systems you can delegate and scale.

This hands on mentoring produces real, quantifiable improvements such as an average reported:

Productivity increase of 53%,
Customer satisfaction increase of 39%,
23% cost reduction,
67% teamwork improvement,
Bottom line profitability increase of 42%,
61% increase in job satisfaction!

This Platinum Program is delivered through:

Individualised program and plan to suit your specific business needs,
Bi-weekly 1 on 1 coaching sessions,
Unlimited email/Facebook support,
Access to the ‘White-label Franchise’ which includes all the tools & templates and systems, without needing to buy a $200,000 franchise,
Development of 6 month marketing calendar,
Access to Gym Legends Mastermind community
Live 4x weekly training, delivered through the Mastermind
Access to private library of 1 on 1 interviews with leading fitness professionals from around the world
Access to our range of industry related affiliate businesses and suppliers

To speak with an expert or discover how this could work for your business, schedule a call.

Schedule Strategy Session

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Brand Experience

“They flooded in 140 new clients within 64 days of marketing... The results have been amazing!”

MARCUS WILKINSON, IRON BODY

"172 clients have joined our Project since opening the gym 3 months ago. Anyone who wants to grow should contact Riley NOW!"

QUINTEN WIEGERS, LIVING WELL

"We've been consistently adding 40+ members per month with More Gym Members - I recommend them to everyone!"

Ben Channon - BFitt

“I tripled my investment… And I can not say that’s ever happened with anything else”

SCOTT RODRIGUEZ, STONEWAY CROSSFIT

“104 new members in 90 days. With MGM people who book actually show up. Our show up rates increased drastically. People sign up and it's been easier than it has been in the past to sell people into a higher priced membership from the training and support”

PEDRO COSTA, TRIBE CANTERBURY

“I've worked with a whole heap of so called 'fitness marketing experts'... And the only person who has actually given a shit about me and my goals has been Riley.”

ANGUS FAIRBAIRN, BOSS FITNESS

"I found Riley 5 months ago, before we even opened, and I'm so glad we did... It takes a village to raise a business!"

Lacey Szekely, Swet

“MGM is the first program I've ever been involved with that covers the whole package...it's not just running your Facebook ads or building landing pages. MGM do all that and so much more. "

CHRIS HENNESSEY, THE OUTDOOR CLUB

"I was ready to leave the industry entirely... But now I'm been adding 5 new clients a week, have hired a trainer under me, and am looking at a second one now."

DAVID CLARKE, DC FITNESS & REMEDIAL THERAPY

"I'd been struggling... So I got Riley on board, and within just 21 days he brought me an extra $7,000 and an 18x return on Adspend."

JAMES HAUPT, FIT N FIRM

"I own 3 gyms and things hadn't been going well recently... Our own marketing wasn't working anymore, the 4 'marketing companies' we had tried didn't work, and my anxiety to make payroll was creeping up! Thankyou so much to Riley and the team for delivering such an amazing service and giving me peace of mind."

Robert Freeme, Fitranx

"Doubled in members, doubled in revenue. Biggest month we've ever had since the business opened. We are in the strongest position in 2.5 years and that's post COVID. Just amazing"

SAM LAING, CROSSFIT MOVIDA

"It takes many trainers years to hit 6 figures, but I went from 0-60 sessions/w within 2 months! I had to hire a sub contractor to help."

LIANNA LINTON, PT AT GOODLIFE

"We offer a premium service and started working with MGM 14 months ago... This quarter we went on a 2 month holiday and STILL had our highest quarter on record!"

Karlene Dagg - HK

Within 8 weeks of opening our first gym, we've gone from ZERO to BREAKING EVEN! More Gym Members has provided such a relief as we don't have to keep putting money in, and can now grow into profits.

Julian Barucca

"More Gym Members has provided FAR MORE leads than ANYONE else, and with their help I've been able to take my first holiday in 3.5 years!"

ASHLEY CARUCCI, FITA U

"We've had 81 new small group training members join so far, and with a new baby in the family I'm so relieved!"

Michael Sullivan, Focus

"One of the best lessons for me has been Sales. We've closed 80x 21 Day Memberships and closed 49 Memberships which is about $61k over the last four months. I've been part of a lot of coaching programs but feel you guys have genuine care and don't want anything out of this but to see us happy and succeed"

CALEB ORMSBY, 6 PACK BOOTCAMP

"$58,506 and 98 new clients in just 12 weeks... I'm very happy! If you want help, just do it!"

JAMES BARTOLO, JB TRANSFORMATIONS

"When we first opened it was really tough. We just weren't getting enough leads! I worked with a few other marketing companies before coming across More Gym Members, and over the last 6 months we've signed up 163 new clients into our small group training! Very thankful for our progress."

Chris Turner, Zone

"57 new members in less than 2 months. The highlights have been the progression of the team...the educational information has been outstanding.

HARRY BROWN, F45 NARRABEEN

"Going into Lockdown a second time I thought thank goodness I took this path, because I wouldn't have had a business if I hadn't. I was confident, I knew what I had to do, and I knew I could continue to build even in this environment.

BRENDA OXFORD, BFF STUDIOS PORTLAND

"75 MEMBERS IN 2.5MONTHS. I'VE HAD TO DOUBLE OUR CLASSES, THE VIBE IS COOL, I'VE UPGRADED EQUIPMENT & THE GYM LAYOUT, AND I'VE NEVER BEEN SO BUSY IN MY LIFE. I'M BRINGING NEW STAFF MEMBERS ON. IT'S GIVEN ME THE TOOLS TO SAY YOU KNOW WHAT, I CAN STEP AWAY FROM THIS SOON AND EITHER EXPAND OR GO AGAIN"

KAT RUMBOLD, THE LAMBDA ACADEMY

"$63.5k of sales in only 3 months. We're plus 15 members than what we had pre-COVID, the weekly revenue is substantially up and we are getting more value per client"

LEROY PALMER, HEALTH FIRST DEVELOPMENT

How To

Demolish All Competitors

As a passionate business owner, you care about your clients, service, and results. So naturally when you try marketing your business, you promote your service and all the value it brings.
The only issue is so does all 26 of your competitors in the area. Years ago, this common style of promotion used to work very well. But now your target market has seen the same promotions again and again for years from all your competitors… So it doesn’t work anymore. The industry is saturated.

…But it’s not competitive.

Some typical attempts to attract leads are as follows:

• Free trials • Free personal training sessions • ‘New year new you’ promotions • Frequent social posting and in-person networking • ’6-8’ week challenge

Any of these sound familiar? That’s the problem. The same things have been run for years so now your ideal client has gone completely blind to it.

Ok, so how DO we do it?

Simple. After spying on all your competitors and creating a landscape view of your market, we create a campaign perfectly positioned to stand out with the most profit and success. It cannot under any circumstances look like what your competitors have been using.

It all comes down to the fundamentals of human psychology. People are selfish, we want everything to be tailored about us. SO, we choose a niche market, and convey ALL marketing (at least the marketing they see) speaking directly to THEM. This means no more mentioning of YOUR service or price, no more “Sign up now” or “Join now” language, and no more gen-pop promotions. It just doesn’t work.

Imagine a 30 year old mum, seeing a project advertised especially for mums in her area, that really speaks to her struggles and desires and makes her UNDERSTAND that this is exactly what she needs. A lot different to throwing a bunch of free passes at her, right?

With the right Copywriting, Funnels, Advertising, Targeting, Split testing, Optimisation, Sales training and Business system development, we can bring more numbers in your door this month, than you’ve had in the last year.

Unfortunately, however, we can not help two competing businesses. Once one of your competitors begins working with us, it’s too late for you (especially in Brisbane!). If you’d like to claim your in-depth competitor landscape analysis, and discover how this can be tailored to you before your competitors, schedule a strategy session below.

Schedule Free 30 Minute Discovery Session