Brand Experience

Accelerator Program (Lead Generation)

Delegating business activities is crucial to scaling, so many business owners enjoy outsourcing their marketing activity to the experts. Our flagship program, this all-encompassing Done-For-You accelerator is designed to accelerate your growth, both personally and in business, faster than you’ve ever believed possible. Result’s are also guaranteed, in writing, or we work for free.

Those case studies you’ve seen such as Marcus’ “140 clients in 64 days” campaign have resulted from this program. This is suitable for all in-person fitness businesses who are ready for something effective, and looking to scale fast and hard.

Everything you see below is included in the program.

The system:

 

  1. Prospects are reached through Facebook & Instagram platforms, enticed by the front-end ads from your campaigns.
  2. They then click on the ad to learn more about the program, submit their contact details, and take a short quiz to find out if they are qualified to join the program. Contact details are instantly sent to you or the trainer to contact leads ASAP.
  3. If leads qualify inside the funnel, depending on the campaign, they are either prompted to purchase an intro session, schedule a consultation, or submit an application.
  4. All leads and viewers who didn’t opt-in are re-targeted to drive them deeper into the process, while the SMS sequence, your phone calls, and emails drive the leads into your facility for sales.
  5. Once leads turn into paying clients, you also benefit from the multiplying effect of referrals that follow.

 

Sales Training: Scripts, live recordings of successful calls, and access to our sales training course to ensure you see the highest possible conversion rate, implement smoothly, and earn the largest possible profit. Note that while lead generation is our responsibility, the closing of leads is your responsibility.

Marketing: First we spy on your competitors in the area, creating a wide landscape view of every competitive ad your target market is currently witnessing. This allows us to identify the gaps and perfectly position you for the most profit and success. Then we provide done-for-you lead generation targeted towards your Ideal client, which Includes:

  • Access to a toolbox with dozens of proven lead-generating campaigns, offers, ads & funnels,
  • Facebook & Instagram ads with a focus on the most effective platform for that particular campaign,
  • Custom copywriting,
  • Funnel building,
  • Ad creation,
  • Ad management,
  • Funnel optimisation,
  • Constant releasing of new ads and material to stop ad-fatigue,
  • New campaigns set up and launched when existing campaign dies,
  • In-funnel purchases from some leads,
  • Consistent, targeted, high-volume of leads to fill you from empty to max capacity within 2-3 months of launch, so you see a massive ROI in no time.

 

Follow-up:

  • Automated SMS followup sequence which picks up leads that slip through the cracks over 40 days.
  • Lead retargeting to warm them up and increase sales conversions.
  • Full instant automation, updating your spreadsheet with lead details and instantly sending all new lead contact details to your email, or mobile if requested.
  • Email follow-up sequence to warm up new leads.

Check-ins:

  • Facebook ad campaign and funnel checked and adjusted a minimum of every 3 days,
  • Monthly feedback surveys,
  • Minimum twice-monthly email or messenger check-ins,
  • 24/7 email support,
  • Once-monthly virtual meetings with CEO, Riley Stewart, to discuss previous months results, cover any issues being faced, and make plans for the month to come.

 

Additional inclusions:

  • Once fortnightly group mastermind calls, to work on sales conversion, multiple marketing channels, hiring trainers and building strong business systems and freedom.
  • Access to private fitness business mastermind Facebook group, with a complete library of tools & systems you can swipe and deploy. Inside this group are also weekly live trainings, Q&A and the ability to network with up-to 9-figure business owners.

As we only accept partners with the right attitude and drive, our minimum agreement term for this program is 3 months before continuing month-month. Third party Adspend is separate to our fee. All accounts and software expenses incurred from the many tools used in these campaigns are included in our monthly fee at no extra expense to you. Positive results are guaranteed, in writing, or we work for free.

This is a custom program tailored to your business, so schedule a call to figure out how this could work for you.

Schedule Strategy

Brand Experience


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“They flooded in 140 new clients within 64 days of marketing... The results have been amazing!”

MARCUS WILKINSON, IRON BODY
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“I tripled my investment… And I can not say that’s ever happened with anything else”

SCOTT RODRIGUEZ, STONEWAY CROSSFIT
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“In total I've signed up 55 new girls… Such a relief cause I was seriously contemplating giving up on Personal Training.”

LEISA DESAILLY, L. DESAILLY PERSONAL TRAINING
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“I've worked with a whole heap of so called 'fitness marketing experts'... And the only person who has actually given a shit about me and my goals has been Riley.”

ANGUS FAIRBAIRN, BOSS FITNESS
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“I didn't really have a business... I had a building with some people in it. We got down to 16 members before getting help, now we have over 50.”

SIAN SPENCER, ECCENTRIC FITNESS
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"I was ready to leave the industry entirely... But now I'm been adding 5 new clients a week, have hired a trainer under me, and am looking at a second one now."

DAVID CLARKE, DC FITNESS & REMEDIAL THERAPY
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"I'd been struggling... So I got Riley on board, and within just 21 days he brought me an extra $7,000 and an 18x return on Adspend."

JAMES HAUPT, FIT N FIRM
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"When I started my business I knew I could rely on Jason... I went from nothing to 40 sessions a week in less than 3 months. It's great, I highly recommend joining."

JACQUIE MYNC, WORLD GYM
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"It takes many trainers years to hit 6 figures, but I went from 0-60 sessions/w within 2 months! I had to hire a sub contractor to help."

LIANNA LINTON, PT AT GOODLIFE

How To

Demolish All Competitors


As a passionate business owner, you care about your clients, service, and results. So naturally when you try marketing your business, you promote your service and all the value it brings.
The only issue is so does all 26 of your competitors in the area. Years ago, this common style of promotion used to work very well. But now your target market has seen the same promotions again and again for years from all your competitors… So it doesn’t work anymore. The industry is saturated.

…But it’s not competitive.

Some typical attempts to attract leads are as follows:

• Free trials • Free personal training sessions • ‘New year new you’ promotions • Frequent social posting and in-person networking • ’6-8’ week challenge

Any of these sound familiar? That’s the problem. The same things have been run for years so now your ideal client has gone completely blind to it.

Ok, so how DO we do it?

Simple. After spying on all your competitors and creating a landscape view of your market, we create a campaign perfectly positioned to stand out with the most profit and success. It cannot under any circumstances look like what your competitors have been using.

It all comes down to the fundamentals of human psychology. People are selfish, we want everything to be tailored about us. SO, we choose a niche market, and convey ALL marketing (at least the marketing they see) speaking directly to THEM. This means no more mentioning of YOUR service or price, no more “Sign up now” or “Join now” language, and no more gen-pop promotions. It just doesn’t work.

Imagine a 30 year old mum, seeing a project advertised especially for mums in her area, that really speaks to her struggles and desires and makes her UNDERSTAND that this is exactly what she needs. A lot different to throwing a bunch of free passes at her, right?

With the right Copywriting, Funnels, Advertising, Targeting, Split testing, Optimisation, Sales training and Business system development, we can bring more numbers in your door this month, than you’ve had in the last year.

Unfortunately, however, we can not help two competing businesses. Once one of your competitors begins working with us, it’s too late for you (especially in Brisbane!). If you’d like to claim your in-depth competitor landscape analysis, and discover how this can be tailored to you before your competitors, schedule a strategy session below.

Schedule Free 45 Minute Strategy Session