Brand Experience

Marketers Prefer Proven Channels, Consumer Spending Changes, Sustainability Concerns

March 24, 2024 **The Revival of Direct Mail Amidst Shifting Consumer Tendencies** In today’s fast-paced digital world, consumer behaviors are continually evolving, propelling businesses to adapt their marketing strategies accordingly. Amidst this landscape, the resurgence of direct… Read More >

Mobile Marketing Panel: Industry Insights and Strategies Revealed

March 24, 2024 In an era dominated by smartphones and digital conventions, the ET Brand Equity DigiPlus Fest ’23 hosted a pivotal panel discussion on the essentiality of mobile marketing. Leading industry spokespersons convened to share their… Read More >

Dgtl Study Reveals Impact of Social Media on Users

March 24, 2024 The digital landscape is a dynamic and ever-evolving sphere, impacting considerably not only on personal lives but also on how businesses approach their target demographics. A prominent example of this phenomenon is visible in… Read More >

NinetyEight: Gen Z Agency Doubles Revenue, Wins Award

March 24, 2024 As the digital landscape continues to evolve at a breakneck speed, a fresh wave of savvy Gen Z-led digital marketing agencies is taking the industry by storm. One such agency, renowned for its innovative… Read More >

2023 Digital Marketing Trends: ‘Girl Math’, ‘Sharpie High’, #Barbenheimer Trend!

March 24, 2024 In a whirlwind of social media excitement and consumer engagement, 2023 has unveiled a treasure trove of digital marketing trends that have left a lasting mark in the realm of online promotions. These vogues,… Read More >

Designrush Identifies Top Agencies For Boosting Brand Awareness

March 24, 2024 In the dynamic digital era where screens serve as gateways to a world of consumers, harnessing the power of the internet for marketing purposes has become imperative for businesses of every scale. A recent… Read More >

Key Digital Marketing Trends Expected To Shape Industry 2024

March 24, 2024 As the digital panorama continuously morphs, it is increasingly vital for organizations, especially those in the fitness sector, to stay abreast of the dynamic trends in digital marketing. As we embark on 2024, it’s… Read More >

Key Digital Marketing Metrics for Business Success

March 24, 2024 In the digital age, businesses across various industries have embraced the power of online marketing to reach wider audiences more efficiently. For businesses like gyms and fitness centers, understanding the greener pastures of digital… Read More >

Colin Hetherington Leads Dublin’s Zoo Digital into US Market

March 24, 2024 The Digital Revolution in Gym Marketing: Expanding Horizons and Embracing AI In a world where technology continuously transforms the playing field, the realm of digital advertising is nothing short of revolutionary. Specifically, in the… Read More >